When it launched, the company had zero budget for marketing. According to Yusuf, his idea started when he grappled with bus commute around London. Citymapper was founded by Azmat Yusuf, a former Google employee. If you're in central London today or tomorrow, you can test out of the CMXI between 07. Citymapper uses thoughtful route planning combined with real-time data to help you navigate complex public transportation networks. This is the real, scalable innovation of this venture: Citymapper buses will be at once standalone and heavily integrated into the existing infrastructure of the city. An algorithm will decide a route's viability and frequency in real-time they will combine it with other transit routes, for example, when it makes sense to do so. The way the route will operate is also comparatively unique. In the era of smartphones we can have responsive buses that react to real-time needs. Check routes for all or part of your journey on the Citymapper app. If we’re going to solve urgent problems of congestion and infrastructure, we need buses to improve, to operate smarter. A choice of 12 trains an hour, each with a capacity of 1,500 people. Each seat will have USB charging stations and, of course, each bus will harness tracking software for 'real time integration with the app, passenger counting, and a driver app.' Inside the buses, a smart display will offer real-time information of where you are where you're going. Image Courtesy of Citymapperīut this is where any notion of convention 'hops off' (so to speak).